A: Absolutely yes. Interactive television is going to come in our living room, as this is the undeniable product of the pervasive growth of the computing power.

Computers are going to be ubiquitous because they are cheaper and cheaper and they are re-programmable stuff, so if you completely fail the soft on the first launch, you can always patch the mistake later, so you can go to the market later.

The real problem is that people does not need to know that there's a computer inside everything, otherwise they'll be very scared.

So our main task today is to give applications on tv an usability  that can make disappear the computerish-feeling from the interaction.

The only choice we are left is if we want not to exploit an opportunity for services to an audience that we could not be able to reach otherwise.